Indian Festivals - Akhoy Tretiya
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Akhoy Tretiya
4 Baisakh 1425 (18th April 2018)

"Akshay Tritiya", the holy day when many perform puja to start a business. Poila Boisakh, the first day of Boisakh is considered an auspicious day to start a business as well as to perform the "HalKhata". According to the Hindu customs, many choose to perform the same rites & rituals on the holy day of "Akshay Tritiya".

MYTH____________________
In the "Puranas", the holy Hindu scriptures, there is a story where Ved Vyash once requested Lord Ganesha to help him compose the Mahabharata. Lord Ganesha accepted the offer only after laying down his own terms. He said to Vyashdev that he would write the "Slokas" only if Vyashdev would tally with his speed. If he had to stop due to Vyashdev, he would discontinue writing.

Vyashdev accepted the proposal with counter conditions, stating that Lord Ganesha had to comprehend the meaning of the "Shlokas" before he could pen them down.
All terms and conditions agreed upon, Vyashdev started composing the epic and used very complicated Shlokas. The time lord Ganesha took to understand the meaning was enough for Vyashdev to compose new lines. It is said that it was the day of Akshay Tritiya, that Vedvyash along with Lord Ganesha started writing the Mahabharata.

According to other beliefs, this day marks the beginning of the"SatyaYug" the first of the four Yugs(eras)," Satya", "Treta", "Dwapar "& Kali." Like Poila Boisakh, on the day of the Akshay Tritiya, "HalKhata" or ceremony to start the new audit book is performed with the worship of Lord Ganesha & Devi Lakshmi. Then traditional rituals are followed with welcoming customers & holding dinners. Sweets & new year calendars are distributed to guests.

The day of Akshay Tritiya is a very auspicious day. People do a lot of charity on this day. Some of them purchase gold or some other assets on this day. Rice, salt, ghee, sugar, vegetables, tamarind, fruit, clothes, can be given out as a charity.Akshay Tritiya is celebrated with great pomp and show in temples and homes.

Most families keep a fast on this day, and after puja, meals are allowed. Special pujas are performed by offering barley in the holy fire. Blessed water of Tulsi is besprinkled at the time of Aarti.

Some worship Lord Vishnu as it is a birthday of Parasurama, the 6th incarnation of Vishnu. And some worship Lord Ganesha and Devi Laxmi as a mark of fortune. This day is named as "Akha Teej" to the Jat family. They also consider this as an auspicious day. In the early morning, a male member of Jat family goes to the agricultural field. All the approaching animals and birds on the way signify profusion of crops.
On this day mass marriage ceremonies are executed. It is regarded an unboojha muhurat.

The word "Akshaya" signifies everlasting or perpetual. Starting of something or purchasing some valuables is believed to convey achievement or good luck.
Buying gold on the holy day is the ultimate mark of affluence and opulence and signifier of ever present best fortune.